Why should I buy when there is so much free SEO information?

seoschoolThis is the first question I get when I tell people about SEO School. They’ve read the SEO tips and can’t justify on spending more than $10 on an ebook. Quite frankly, a lot of the SEO information out there is by amatuers. Anyone can write and publish an article, which means a lot of misinformation is spread amongst certain communities. This can make it really hard to know what information to trust.

There is also a lot of information that you really don’t need to optimize a basic website. You could spend hours learning information that may never apply to your website.

Thats why I love SEO School. Naomi knows her stuff and doesn’t try to cash in by giving information you don’t need. I think thats pretty awesome.

Why should I listen to Naomi?

Disclosure: I think Naomi is pretty darn awesome. She rocks it at Ittybiz and creates awesome products faster than I can save for them.

Naomi knows her stuff when it comes to online business, period. She understands sales funnels. She gets product launches. She has people paying her hundreds of dollars for an hour of her time.

She knows massively complex stuff but was skill kind enough to release a really affordable product on SEO. That shows that she is willing to listen to what her market wants – which can be helpful to you down the track.

What is Seo School?

SEO school is seperated into six main sections.

  1. The pyschology of search
  2. What to rank for
  3. In-page optimization
  4. Off-page seo
  5. Creativity and common sense
  6. For bloggers only
  7. The future of google

The material is really easy to understand. She does swear occasionally which may offend some readers. I enjoy the tone it adds.

What I loved:

Its written in a friendly tone

I’ve read too many ebooks where they try to sound too formal. I’ve found this to be a real problem with the paid products in the SEO industry. Many load their products with industry specific jargon which is great if you are in a specific industry, but not if you just want basic SEO advice.

However – this tone can get a little too friendly. She swears a lot. My inner rebel loves this, however this may put you off. If you want a taster, check out the style of her writing at Ittybiz.

She had a specific section for bloggers only

I loved this section as I’d struggled to understand how to apply these techniques to my blog. Some of the stuff I loved learning was:

  • How the related posts plugin can help improve SEO
  • How including your post in multiple categories can be bad
  • Comment strategy tips.

Would I recommend this?

Definitely!

This is the first product I would recommend. Its awesome. You should definitely check it out.

However, I know that Naomis style isn’t for everyone. There are two other products that I have read – SEO Secrets and Wordpress SEO secrets. Wordpress SEO secrets is more useful if you specifically want to stick with wordpress, but I would purchase the basic option. SEO Secrets costs $80, but covers incredibly complex information that may help you down the track.